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Ketharaman Swaminathan

Banks Or Fintechs: Who Is Ahead?

In Why Banks Will Never Catch Up With Fintechs, I shared my thoughts on why I believe that Banks will never be able to catch up with Fintechs in terms of the User Experience of their websites and app...

30 Oct 2020
Ketharaman Swaminathan

Ten Ways To Protect Yourselves From Fraud

There are a lot of fraud-like situations, where there’s no fraud in the strictest sense of the term, but consumers feel defrauded. Let me give a few examples: Price of a certain item is 225 (in which...

04 Aug 2020
Ketharaman Swaminathan

Are Digital Natives Losing Their Data Chops?

According to the popular narrative, new age companies leverage data in virtually every facet of their business (as against traditional companies that run on intuition). To a large extent, this belief ...

22 Jun 2020
Ketharaman Swaminathan

Demystifying The Ubiquitous Sample Size Of 2000

Back in the day, we learned in statistics that you need a sample size of at least 2% of the size of population to make statistically significant conclusions about the behavior of the population. In co...

04 May 2020
Ketharaman Swaminathan

Why Banks Will Never Catch Up With Fintechs

Banks are way ahead of Fintechs in terms of revenues, profits and customer numbers. To that extent, the "catch up" in the context of this post refers solely to User Experience of websites, m...

08 Jan 2020

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