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Oops I guess we have a brand" - Accidental Branding The opposite of intended branding -Awareness, Identity, Advertising and PR as we discussed in Part 1- is what I call "accidental brandin...
Following what was overwhelming response last week to my "Everything is a brand - everything but a bank" article I've decided I'll explore this further and break down what being a brand in ...
"What's a brand and why do we want it?" Have you seen Happyish? Critics have murdered it but some parts are absolutely worth watching. There is a scene in the pilot that says it all when it ...
A while ago on Twitter I confessed the term "FinTechS" irks me. The plural. It's a new phenomenon and maybe we are just using it to be hipsterishly "in" but there is something abou...
I've spent the past few weeks on the road on a mini-FinTech tour Amsterdam to NYC to Barcelona with another stop in London. I've been part of two cool industry events - my beloved TedXofFinance TM Nex...
Preface: Several tens of Challenger Banks are coming to change the Financial Services landscape in the UK. If you’re a banking consumer that is not in our oh-so-controversial Financial Services ind
If we take a step back and look at what has been happening over the past 2-3 years we have reasons to rejoice. We were but claiming -if vehemently- that banking as we know it will vanish like the reco...
Anyone who's read from me or spoken to me before, knows I am obstinately passionate about the concept of "Emotional Banking"/"Emotions and Banking" - just "Money and Feelings&...
I’m in love with the fruit, I’ll admit it. So much so that I’ve counted the sleeps till I received my Apple Watch. Yes, one of “those people”. I may have even been less eager to schedule meetings Frid...
“Saving is consumerism needlessly postponed” – Rory Sutherland, Ogily My name is Duena Blomstrom and I’m addicted to instant gratification. My four and a half year old often says “waiting for patience...
Business banking. Who hasn’t lived or at least heard the stories? Getting a business account in the UK is a nightmare. It takes forever, the hoops you have to jump through are bureaucracy at its worse...
This post could have any of these tag lines and neither: Change. Organisations. Mammouth structures. Culture. Inertia. Banks. Extinction. “Banks won’t cease to exist but the banking experience of toda...