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Latest expert opinions

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Empowering Digital Banking UX Using the Laws of Psychology

In today's competitive financial landscape, exceptional user experience (UX) is not just a differentiator—it's a must. Financial apps and services can either simplify our financial lives or add to our stress. Understanding the psychology behind user behavior is crucial for designing products that are not only functional but also engaging and stres...

/people /retail Digital Banking

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Is your digital banking service competitive on all 5 levels?

Distinguishing your financial services from competitors is not just an advantage—it's a necessity. Let's explore this concept deeply, showing how modern financial brands can create a significant edge by building digital service advantages on five critical value levels. While many financial brands stick to outdated designs and "copycat" s...

/retail /devops Banking Strategy, Digital and Transformation

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Design Thinking in Banking for the Customer Experience Innovations

Enter design thinking—an approach that goes beyond mere products to delve deeply into customer experience, transforming everyday banking into an intuitive, engaging, and satisfying journey. How can banks and other financial organizations leverage this innovative approach to not just stay relevant but lead in a fiercely competitive market? This art...

/retail /devops Digital Banking Trends

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Money is about emotions: Do not let financial services ruin lives

Most people can remember a situation in their lives in which they experienced a huge amount of stress when dealing with money. Whether it was a bad encounter with online banking, a struggle when planning a budget or keeping track of spending, the majority of us can relate. But, how often do we wonder about how these situations can impact our lives...

/people /retail Behavioral Economics in Banking

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Focus on customer experience for digital transformation success in banking

In a world where the digital revolution is reshaping every corner of our lives, the banking sector stands at a crucial crossroads. The pandemic has not just accelerated the digital transformation in banking; it has made it a do-or-die scenario. As traditional banking models scramble to adapt, a new frontier emerges, one where being digital-first i...

/retail /sustainable Digital Bank Transformation

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Ten UX Design Trends in Digital Banking

Let's go beyond common digital banking trends and highlight the significant impact of design in the financial industry. In this article I review 10 UX design trends that are innovating digital financial products and reshaping principles of how financial interfaces are created and perceived by users. The focus is on driving innovation in banking to...

/people /retail Digital Banking Trends

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Reshaping Financial Planning and Investment Service through Manifestation

How can we design an app that provides a guide for better financial decisions? Users typically invest based on in-app offers, but, to help customers achieve their dreams, we can change that approach. While working on a recent investment product for our client, we found that users needed help first making sense of their investments by setting their...

/wealth /retail Innovation in Financial Services

Alex Kreger

Alex Kreger Founder & CEO at UXDA

We do not need Spatial branches, we need a Vision for better banking

Just a year ago there was hype about the Metaverse. Major banks such as Standard Chartered, HSBC, DBS have spent millions acquiring land for virtual brunches in the Metaverse. And JP Morgan even became the first major bank that opened up a lounge in the virtual world of Decentraland. Today everyone is going crazy about spatial computing from Apple...

/retail /predictions Futuristic Banking

Alex Kreger

Alex Kreger Founder & CEO at UXDA

SME Banking: Customer-Centric Approach to Design the Next-Gen Service

SME owners often face the challenge of adapting business strategy to a highly dynamic environment while simultaneously managing day-to-day financial operations. It's like Formula 1 racers, where only precise and quick decisions can save them from failure. But how exactly can SME banking services help business owners? Find out how a customer-centri...

/devops /predictions Innovation in Financial Services

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Five Ways to Improve Customer Experience in Financial Services in 2024

According to Fenergo estimates “poor customer experience” is costing financial institutions $10 billion in revenue per year. 36% of financial institutions have lost customers due to inefficient or slow onboarding, and 81% believe poor data management lengthens onboarding and negatively affects customer experience. How do you encourage users to not...

/retail /devops Banking Strategy, Digital and Transformation

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