Marketing

185 articles tagged with this keyword

/retail

AS LPB Bank renamed Magnetiq Bank for fintech push

AS LPB Bank officially changed its legal name to AS Magnetiq Bank, while also introducing a new brand visual identity.

/regulation

MQube adds complaince check feature to mortgage marketing product

MQube, a mortgage technology company and parent of MPowered Mortgages, the UK’s fastest mortgage lender, has today announced that it has enhanced “Marketing Genius”, a tool which generates marketing content for brokers.

/payments

Aryza integrates with Dotdigital

Aryza Group, a leading provider of financial software solutions, announces its strategic partnership with Dotdigital, an all-in-one customer experience and data platform.

/retail

CFCU Community Credit Union picks Pulsate marketing engine

Pulsate, provider of mobile-first engagement solutions that deepen digital banking relationships and cut through noise in consumers’ moments of need, announced today that CFCU Community Credit Union (CFCU) has chosen Pulsate as its premier marketing engine for its ability to meet individual members’ needs throughout all phases of life.

/payments

Talus Pay rebrands

Talus Pay, a fast-growing technology-driven provider of payment processing solutions for small and mid-sized merchants, announced today that it will conduct business going forward using the master brand name Talus, as will its recent Clarus Merchant Services acquisition.

/payments

Chase launches advertising platform that taps customer spending data

JPMorgan Chase has launched a digital media business that lets advertisers use transaction data to target the bank's 80 million customers.

/regulation

FCA warns FS firms and finfluencers to keep social media ads lawful

As it warns firms and so-called 'finfluencers' to keep their social media ads lawful, the UK's Financial Conduct Authority has published guidance for memes, reels and gaming streams promoting financial services.

/regulation

Finra fines M1 Finance over misleading social media influencer posts

M1 Finance has been fined $850,000 by the Financial Industry Regulatory Authority (Finra) for social media posts made by influencers on the fintech's behalf.

/retail

Pulsate raises $7.7 million in Series A funding round

Pulsate, a mobile-first customer engagement platform for community financial institutions, has raised $7.7 million in funding.

/retail

Roses are red, violets are blue, have you got a credit score above 702?

In time for Valentine's Day, the romantics at "lifestyle finance platform" Neon Money Club have launched a dating app for people with good to excellent credit scores.

/retail

Santander files complaint over Nationwide branch jibe advert - Sky

Santander has filed a complaint with the Advertising Standards Authority (ASA) over a recent Nationwide Building Society ad satirising bank bosses' attitudes to branch closures, according to Sky News.

/retail

Starling Bank launches new brand platform as bank pushes for growth

Starling Bank has created a new brand platform, with a new positioning, strategy and ad creative developed to mark the beginning of an ambitious year of growth for the bank.

/payments

Visa unveils Web3 customer loyalty platform

Visa has launched a Web3 loyalty engagement offering to help firms reward customers not just for their purchases but for their engagement and interactions.

/retail

UniCredit renews Palantir contract for another five years

Palantir Technologies Inc. (NYSE: PLTR), a leading provider of AI systems, today announced it had renewed its partnership with UniCredit S.p.A to deploy the Palantir Foundry operating system to accelerate the bank’s digital transformation and help increase revenue and mitigate risks.

/payments

Afterpay partners Rokt to expand ads business

Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced its partnership with Afterpay, one of the global leaders in "Buy Now, Pay Later" payment.

/retail

Bud launches AI-powered generative data analytics and marketing automation suite

Bud Financial (Bud), the AI-powered data intelligence platform for financial services, today unveils an out-of-the-box solution suite which enables anyone in a financial organisation to perform advanced data analytics tasks for marketing, personalisation, segmentation and customer monitoring.

/retail

CRM outfit Insellerate integrates with Finastra

Insellerate, a leading provider of modern CRM and marketing automation solutions for banks, lenders, and credit unions, announced an integration with Finastra’s MortgagebotLOS and Originate solutions.

/retail

ABN Amro picks Incubeta to revitalise marketing programmes

Incubeta, a global digital marketing and advertising agency, is delighted to announce the addition of ABN AMRO, one of the largest banks in the Netherlands, as a new client.

/Marketing

Scott Hamilton Contributing Editor at Finextra Research

Why this tech CMO wants accountability for sustainability

/retail

Paymentology and Moneythor team up on digital banking

Paymentology, the leading global issuer-processor and Moneythor, the best-in-class provider of data-driven engagement solutions for financial institutions, today announced their partnership to bring actionable and event-driven experiences to digital banking customers leveraging Paymentology’s “Framework for Authorisation and Settlement Transmission” (FAST) interface.