Marketing

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Claro takes anti-BNPL campaign to London's streets

/payments

Claro takes anti-BNPL campaign to London's streets

As a new study suggests that the ballooning BNPL industry is not taking market share away from credit cards, financial coaching app Claro Money has taken to London's streets with a billboard campaign urging Brits to "Say bye now to Buy Now, Pay Later".

/retail

Klarna mocks 'outdated' credit model in latest marketing campaign

Klarna, the leading global banking, payments and shopping service, today launches its latest OOH UK campaign, Old Credit Is History.

/payments

Worldline unveils new brand identity

Worldline today unveils its new brand identity.

/wholesale

Intuit to acquire Mailchimp for $12 billion

Intuit (Nasdaq: INTU), the global technology platform that makes TurboTax, QuickBooks, Mint, and Credit Karma, today announced that it has agreed to acquire Mailchimp, a world-class, global customer engagement and marketing platform for growing small and mid-market businesses.

/payments

Sokin partners with Arsenal

Arsenal Football Club is delighted to announce a new partnership with Sokin, as the next generation global payments provider becomes its Official Money Transfer Partner.

WorldRemit raises $292m; rebrands as Zepz

/payments

WorldRemit raises $292m; rebrands as Zepz

UK-based cross-border mobile payments firm WorldRemit has raised $292 million in primary financing at a $5 billion valuation and changed its name to Zepz.

Interac turns Canada's debit spending into music

/payments

Interac turns Canada's debit spending into music

Canadian debit network Interac has developed a novel way to track the country's economic recovery from Covid-19, turning national shopping trends into a soundwave.

Klarna uses bus to educate Brits on influencer ads

/retail

Klarna uses bus to educate Brits on influencer ads

A week after buying an influencer marketing software firm, Klarna is sending a double decker bus to Manchester to "raise awareness" among the public about when they are seeing an advert on social media.

/people

Yobota appoints Freddi Rose from Lloyds Bank as head of marketing

Next-gen core banking platform Yobota has announced the appointment of Freddi Rose as its new Head of Marketing and Communications.

/security

Eze Castle Integration rebrands

Eze Castle Integration, the leader in managed services and cybersecurity for the global financial services industry, today announced it has rebranded as ECI to reflect its continued evolution and newly expanded capabilities.

YES Bank launches musical logo

/retail

YES Bank launches musical logo

India's YES Bank has launched a musical logo designed to "engage with consumers more deeply by creating a multisensory experience".

/wealth

Broadridge buys AdvisorStream

Broadridge Financial Solutions, Inc. (NYSE:BR), a global Fintech leader, today announced that it has acquired AdvisorStream, a leading provider of digital engagement and marketing solutions for the global wealth and insurance industries.

/payments

Klarna launches #WhyPayInterest marketing campaign

Klarna, the leading global banking, payments and shopping service, has today launched a major new nationwide campaign titled #WhyPayInterest.

CaixaBank taps into European Innovation Council network of startups

/startups

CaixaBank taps into European Innovation Council network of startups

Spain's CaixaBank has signed on to the European Innovation Council (EIC) Corporate Partnership programme, working with a handful of startups on joint projects.

Regulator tells Chime to stop using the word 'bank'

/regulation

Regulator tells Chime to stop using the word 'bank'

US digital banking giant Chime has agreed to stop using the word "bank" in its URL and elsewhere after falling foul of Californian regulators.

Curve partners Cardlytics for rewards programme

/payments

Curve partners Cardlytics for rewards programme

All-in-one card fintech Curve has enlisted Cardlytics for the launch of an in-app rewards programme.

/retail

Tesco Bank enlists imimobile to boost mobile app usage

Global cloud communications software and solutions provider, imimobile, part of Cisco, today announced that it is working with Tesco Bank to enhance its customer interactions and increase usage of its mobile banking application.

Standard Life Aberdeen faces mockery for Abrdn rebrand

/wealth

Standard Life Aberdeen faces mockery for Abrdn rebrand

Asset manager Standard Life Aberdeen has, to widespread mockery, decided to change its name to Abrdn to reflect a "modern, agile, digitally-enabled brand".

/retail

Octobank acquires earlybase

At Octobank, we are announcing the completion of our acquisition of Earlybase, a B2B company specialized in sales and marketing outsourcing.

/regulation

Fintel Connect unveils content marketing compliance tool

Performance marketing technology company Fintel Connect announced the launch of its latest offering for the financial services industry, Fintel Check, a regtech tool to help financial brands keep their content marketing compliant.

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