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191 Results from 2012, /retail

Retired Member

Retired Member 

How can banks be social if they don't trust their staff?

Banks are starting to recognise the external forces that compel them to engage with their customers online. They are expressing the desire to embrace the opportunities that social media offers and many display an appreciation that they need to change their business structures to allow better collaboration, internally and externally. But many banks ...

/regulation /retail Social Banks

Alex Bray

Alex Bray AVP, Omni-Channel Acquisition & Servicing at Genpact

I'm here to make social media boring...

Over the last couple of months, I have presented to a lot of senior banking executives on the subject of social media. The parallels between these presentations have been fascinating. At all these presentations, I tend to be the last presenter of the day. I am usually all that’s between 10 tired delegates and their commute home. Nevertheless the fe...

/retail Online Banking

Retired Member

Retired Member 

An engaging New Commerce emerges

At a seminar that I attended recently, the discussion turned to, what else, but the new consumer and how she has changed. But the consumer has always been an evolving species, so what’s new? In my view, what differentiates this customer, who belongs to the most connected and socially engaged generation in the history of mankind, is her ability to...

/retail Innovation in Financial Services

Jim Marous

Jim Marous Publisher at The Financial Brand

100 Years Later Bankers Still Have Difficulty Measuring Up

At the turn of the last century, store merchant John Wanamaker stated, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." Based on just released research from Ifbyphone, those may have been the 'good old days'. The report, 2011 State of Marketing Measurement Report found that, while 82% of CMOs ex...

/retail Innovation in Financial Services

Jim Marous

Jim Marous Publisher at The Financial Brand

10 Commitments Bankers Need to Keep in 2012

2011 was year that many bankers, and especially bank marketers would love to forget. Not only was focus diverted by the need to respond to new regulations for the second consecutive year (this time it was the Durbin Amendment), but the image of our entire industry was challenged as foreclosures and bank failures continued to be in the news. We ...

/retail Innovation in Financial Services

Alex Bray

Alex Bray AVP, Omni-Channel Acquisition & Servicing at Genpact

The Death of YourBank.com...?

Internet bank websites have fundamentally changed the way we manage our money - and entirely for the better. They have put customers in control - with 24 hour access, wherever and whenever you want. They have enabled banks to cut costs and deliver new and innovative services. So from all customers and bankers - thank you, internet bank websites! Y...

/retail Online Banking

Alex Bray

Alex Bray AVP, Omni-Channel Acquisition & Servicing at Genpact

Getting to Know You, Getting to Know All About You...

Is it wrong for your bank to use your social graph - the personal data you generate within your various social media outpourings - to make decisions about you? Much as in the famous song from ‘The King & I’, banks hope that once they’ve got to know you, you’ll get to like them too. But it doesn’t end there. Social graph data can enable banks d...

/retail Social Banks

Retired Member

Retired Member 

Why banks are still failing to get customer service right?

The latest figures from the National Customer Satisfaction (NCSI-UK) survey show that large banks are losing customers to smaller banks and building societies because the latter have closer relationship with customers and offer more personalised customer service. This trend was reflected in our recent research that explored and compared the vie...

/retail

Retired Member

Retired Member 

Looking back at 2011

If you remember, I made a few predictions about 2011 about a year ago. Time to check whether they were realised or not ... 1. Prediction: UK cheque usage drops massively. The UK Payments Council says UK cheque usage has dropped massively before the anticipated deadline of 2018 in favour of mobile payments. The previously floated idea of introducin...

/retail

Ketharaman Swaminathan

Ketharaman Swaminathan Founder and CEO at GTM360 Marketing Solutions

How Suitable Is Email For Delivering Bills And Statements?

In the past, I’ve given several reasons to explain my preference for printed bills and statements (hyperlink to personal blog post not included). When I received the following SMS recently, I began wondering if there was a more deep-rooted and fundamental reason behind my aversion for e-bills and e-statements. "Your password is a combination...

/retail

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