In recent times, we observed that the paucity of time has reduced the attention span of customers and intense competition has resulted in shifting of their loyalties. Hence, personalization or targeting has become the need of the hour. As quoted by Salesforce, “70% of consumers say a company’s understanding of their personal needs influences their...
11 May 2023 /people /inclusion Marketing in Financial Services
Kuldeep ShrimaliConsulting Partner at Tata Consultancy Services
Karthikeyan RengasamyChief Architect and Research Scholar at TATA Consultancy Services
Nitin GuptaDirector - Growth & Transformation at Tata Consultancy Services
Pallava NagulakondaTechnology Head at Tata Consultancy Services
Sivasakthi DhandapaniSolution Architect at Tata Consultancy Services
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