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Welcome to the Truthpod

10 November 2008 1 comment

Paul Penrose

Head of Research

Finextra

The Truthpod is an anonymous online polling booth in Australia that has been set up to find out what people really think about their bank. Respondents are invited to "just tell it like it is".

So far 2535 have taken the poll and the majority are most upset about bank fees.

The pod closes with a teaser message "Thanks for telling it like it is. You're not alone. From November 16, your banking could change."

Word on the street is that the faceless people behind the Truthpod are none other than Westpac. All will be revealed next week.

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Comments: (2)

John Dring Digital Services and mCommerce at Intel Network Services

10 November 2008

Excellent. They should get one of those in the UK and all us whingeing Poms would have a field day.

Perhaps there's something more therapeutic voicing an opinion compared to commenting on Blogs !? I wonder who gets the lucky job of characterising and defining the comments that are left.

Of course, I love my Bank (because this 'isn't' anonymous!).

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Paul Penrose Head of Research at Finextra

Author 10 November 2008

I don't think consumers are shy of a little bank bashing in public. Look what happened to NAB when they asked for customer input to their myfuturebank blog. It's a cautionary tale for all bankers dabbling in social media.

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