Bank of America appoints Sanjay Gupta to lead e-commerce division

Bank of America has appointed Sanjay Gupta to head its consumer and small business e-commerce department.

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Bank of America appoints Sanjay Gupta to lead e-commerce division

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Gupta was most recently executive of relationship marketing and e-commerce marketing at the bank where he was responsible for promoting Internet banking and online bill payment.

He replaces John Rosenfeld, who is becoming executive of the military bank, student banking, government card, as well as card relationship development and sales.

Bank of America claims its e-commerce division has seen the most growth in Web banking in the past year, with 1.9 million customers paying bills online and one-third of consumer deposit customers actively using the online banking service.

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