BNP Paribas rolls out hologram projection technology

BNP is to offer clients the opportunity to chat with a holographic projection of members of its real estate, corporate and institutional banking and wealth management teams.

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BNP Paribas rolls out hologram projection technology

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The French bank has been working with Magic Leap and Franco-Belgium startup Mimesys over the past year to develop the spatial 'teleportation' system, which is set to be introduced across multiple business lines for conversations with clients in five locations: Hong Kong, Dubai, London, Frankfurt and Paris.

Each business will be equipped with Magic Leap Ones, a lightweight, wearable spatial computer, to conduct collaborative meetings remotely.

Kevin Cardona, head of innovation, BNP Paribas Real Estate, says: "Already tested on two real-estate projects in London and Paris, this innovation is a world first. It allows each participant to manipulate and alter the common plan, modelled in a 3D projection, whether it is a model of a real-estate venture or a neighbourhood mapping. Together with Magic Leap and Mimesys, we are inventing a new workplace that is more agile and collaborative, and that places people and expertise at the forefront of customer experience."

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