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3 Results from 2017

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Ten Years of iPhone Success: What Could Banks Learn From Nokia’s Fall?

This year, Apple celebrates ten years since the iPhone launch. We can all agree that it changed the world in which we live. But, ten years ago, just a few months after the presentation of the iPhone, Forbes appeared with the title on the cover: "Nokia. One billion customers - can anyone catch the cell phone king?" Nobody was expecting wh...

/retail /markets Innovation in Financial Services

Alex Kreger

Alex Kreger Founder & CEO at UXDA

User Experience Design and Behaviour Psychology Can Grow FinTech and Banking Products Sales

Every day, millions of people, both offline and online, do not make their desired purchases. Unfortunately, financial services is no exception. Let's try to figure out how businesses lose prospective customers who are willing and ready to pay for goods and services and how you can prevent this to grow your sales. Many years ago, I drastically ch...

/retail /devops Innovation in Financial Services

Alex Kreger

Alex Kreger Founder & CEO at UXDA

Why User Experience Engineering is a Must in Financial Industry

The essence of user experience engineering There are millions of problems customers face every day. Any successful business starts with a solution-to-solve problem, but not every solution is usable enough to help customers. Service interface design ensures digital solution usability by matching solutions with user needs and psychology. Actually in...

/retail /predictions Innovation in Financial Services

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