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Otávio Tranchesi Industry Lead Finance, EMEA & LATAM at AppsFlyer

Mobile-first vs enterprise banking: how traditional banks are closing the gap

It used to be said that people stayed with their bank longer than the average marriage. Fast forward to today, and how consumers interact with financial institutions has changed radically. Switching banks, having multiple bank accounts, online banking, mobile banking, and using different financial apps are all standard practices. Mobile has playe...

17 August 2022 Banking Strategy, Digital and Transformation