While it may be true that people pay more attention to things when they receive a paper statement vs. digital, the answer is not to rewind the clock and move back to paper!!!It is almost like saying that cell towers in my neighborhood don't work well so the world should move back to landlines!!!
The answer is creating better digital experiences where people get timely and personalized alerts on their smartphones and banking apps on how they are spending - we haven't seen that yet from banks.
12 Feb 2015 01:43 Read comment
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