You’ve probably heard of Account Based Marketing. It’s a highly effective and efficient demand generation strategy — used by leading B2B fintechs — because it hones your entire marketing and sales towards those you’ve identified as the best fit, highest-value prospects. As well as being extremely effective for B2B fintechs with longer sales cycle...
24 January 2023 Marketing in Financial Services
Marketing in Financial Services
Shahid MansuriCo-founder at Peerbits
Lissele PrattCo-founder at Capitalixe
Nenad MarovacCo-Founder at DN Capital
Süleyman ÖzarslanCo-founder at Picus Security
Nico BarawidCo-founder at Tunic Pay
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