Latest opinions that Ahmed Khidhir has shared on Finextra

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Ahmed Khidhir

Digital Banking Expert

Temenos

Member since

11 Mar 2017

Location

Dubai

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Ahmed's opinions

How Digital Banking Can Help Our Irrational Brains Make Better Decisions

The human brain’s job is not to analyze data or make complex decisions. Our mind’s primary job is to ensure we survive the present day and live to see another. It plays many tricks with the facts to get us to tomorrow. The brain’s tricks and systematic deviations from rationality are called cognitive biases. Researchers have discovered that the ...

02 October 2022 /retail /predictions Digital Banking

Making Digital Banking Human in the Post-Pandemic World

Emotions drive around 80 percent of the decisions a person makes in a day. Yet most digital banking applications today are highly transactional utility apps designed for checking balances and performing payments and transfers. As such, they fail to create a significant emotional connection with the user, appealing only to the logical side of the ...

30 March 2021 /retail /covid-19 Digital Banking Trends

Will COVID-19 reshape digital banking?

The COVID-19 outbreak has brought about drastic changes in our lives, and by every measure we are going through a great crisis. It is natural to assume that the pandemic will be a turning point in modern history, and many experts argue that the world we are entering will be fundamentally different from the one we knew before. Will the pandemic cha...

17 May 2020 /retail /covid-19 Digital Banking Trends

How Generation Z Will Reshape Digital Banking

Generation Z (or Gen Z), the demographic cohort following the Millennials, presents a new breed of customers for financial institutions. Born after 1995, Gen Z is the first generation to be born and raised with YouTube, Instagram and Netflix. Unlike Millennials who witnessed the rise of the digital age, Gen Z has never known a world without smartp...

25 November 2019 Digital Banking Trends

3 Trends That Will Shape Digital Banking’s Future

As online and mobile banking has become the primary banking interaction channels for many consumers, banks must increasingly invest their efforts and resources into keeping up with the latest trends in digital technologies, as well as changing consumer behavior, if they want to remain relevant and competitive. According to Gartner, within 12 year...

07 April 2019 Digital Banking Trends

Bespoke Digital Banking: the power of Big Data and Predictive Analytics

As consumer expectations towards digital user experience are increasing, more and more banks are striving to provide great customer experience on their digital banking channels – online, mobile, and tablet banking. According to the EFMA - Capgemini World Retail Banking Report 2014, customers with positive experiences are more than three times mor...

01 October 2018 Digital Banking Trends

Effects of Banner Blindness on Digital Banking

With the expansion of easily accessible and convenient digital banking services - such as mobile and tablet banking, as well as online banking for personal computer platforms - bank customers are getting reluctant to visit bank branches, and prefer to conduct their daily banking activities online. As customers are spending less time in branches, ...

17 April 2018 /retail Online Banking

How psychometric profiling can help banks double their digital marketing efficiency

In most countries, we see the same trend at retail banks — fewer trips to the bank branch and more online visits. Customers are not just logging in to their online or mobile banking applications to check balances, but also to buy banking products and services. According to Mckinsey, at leading banks more than 40 percent of sales nowadays is made t...

09 April 2018 Digital Banking Trends

5 ways psychometrics can help banks deliver an outstanding digital banking experience

As consumer expectations towards their digital user experience are increasing, banks are striving to provide outstanding customer experience on their online and mobile banking channels. According to Gartner, 89% of companies will primarily compete on the customer experience they provide, and banks are not an exception. With an unprecedented amount ...

19 March 2018