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Financial Product personalization

Group to share thoughts and idea about: - Complex Financial Products personalization; - Customer Satisfaction and Business Results improvement; - Agility and Time to Market increase; - Sell Like the Digital Leaders

Mattia Bruzzi

Mattia Bruzzi EMEA Banking Sales Director at Earnix

Hey bank, are you talking to me?!

I know the title of this article may sound funny or even pretentious but believe me, this is how I felt when I was recently contacted - twice - by my bank for an offer to show me how they (think, Ed.) care about me. I won’t reveal the name of the bank because I strive to be a fair gentleman so I will just say that it is a Large European bank which ...

/people /retail

Mattia Bruzzi

Mattia Bruzzi EMEA Banking Sales Director at Earnix

Come on Banks, let's give it a go!

In my previous post I shared my thoughts and concerns about the banking industry real will to support customers when they actually need it. It is a fact that we – the customers - now more than ever, need our banks to overcome this though moment and, even more, will need the financial system support to boost the economy jump start when the COVID19 e...

/people /retail

Mattia Bruzzi

Mattia Bruzzi EMEA Banking Sales Director at Earnix

Customers, now more than ever, need Banks: are the Banks really up for it?

In these very tough times - where most activities and business are, hopefully just temporarily, slowing down or even closing - it is inevitable that Bank’s customers need support and temporary relief from the financial system to face this new and extremely difficult situation. While everybody will need to play their part (i.e. the government too),...

/retail /covid-19

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