Join the Community

22,499

Expert opinions

44,476

Total members

582

New members (last 30 days)

199

New opinions (last 30 days)

28,863

Total comments

Join Sign in

The E Trade Super Bowl Ad--what were they thinking?

04 February 2008 1 comment

Elizabeth Lumley

Global FinTech Commentator

Girl, Disrupted

Following on from Paul Penrose's earlier blog about the $5 million beleagured E Trade spent on their Super Bowl Ad, the WSJ today, shows just what that amount of money looks like.

Really, a vomiting baby? Click here to see.

External

This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.

3536

Report

Channels

/retail banking

Comments: (1)

Paul Penrose Head of Research at Finextra

04 February 2008

That's hilarious. What kind of message were they hoping to put across here: Buy stock! Feel sick!

Report

Elizabeth Lumley

Global FinTech Commentator

Girl, Disrupted

Member since

05 Nov 2007

Location

Crayford

FinTech does not live in London - It is global

29 June

Invest in dirty fingernails, not manicured hands

20 April

Trust me, it's not a secret

17 February

Fix the crumbling infrastructure or DIE!

06 January

You can believe in unicorns, I’d rather plant seeds

09 November

See all Opinions from Elizabeth

More expert opinions

Alex Kreger Founder & CEO at UXDA

The Risk of AI-Driven Banking Commoditization

2 hours 1517

Kajal Kashyap Business Development Executive at Itio Innovex Pvt. Ltd.

Smarter Payments, Seamless Transactions

3 hours

Prakash Bhudia HOD – Product & Growth at Deriv

The potential Bitcoin bounce: Will we see historical highs in February?

4 hours

Katherine Chan CEO at Juice

AI in Fintech: Revolutionising Credit Risk Models

5 hours

See all opinions