The Dutch fintech company Mail to Pay is joining forces with its Belgian peer POM as of December 5.
Both companies are active in the field of payment services and payment convenience. This is a complete takeover, with POM joining the Dutch Mail to Pay Group. Based on the current run-rate, the combination is generating approximately 10 million euros in revenues.
In the Netherlands Mail to Pay is regarded as the founder of the debtor process automation with clients such as Vodafone, Univé and Nationale Nederlanden. The intelligent credit management software automates the invoicing process of large organizations. Over the last three years, the Mail to Pay Belgium subsidiary has built a client portfolio within a variety of sectors, such as healthcare (hospitals and medical laboratories), the energy market and the financial market.
With the acquisition of POM, Mail to Pay acquired an organization that has grown into an innovative frontrunner in the digital payment sector over the last eight years in Belgium. POM develops payment solutions to simplify the process of invoicing, fines, membership fees and donations, for both the sender and the recipient. The company currently has more than 1,300 clients, which are active in a variety of sectors. clients include amongst others, energy companies, insurers, schools, sports clubs and governmental institutions.
Mail to Pay and POM go hand in hand and are both focused on innovation. Organizations using Mail to Pay's credit management software can automate, personalize and robotize the entire debtor process. To do this, the platform uses algorithms, machine learning and hyper-personalization. This methodology leads to lower collection costs, higher collection rates, increased customer satisfaction and higher customer retention. Together with POM, the Mail to Pay Group currently collects more than 4 billion euros per year for its clients.
“By uniting POM and Mail to Pay, we are combining two technological frontrunners.” says the CEO of the Mail to Pay Group Kees Neven. “Our primary focus is to unburden companies of the invoicing process. Combining automated credit management software with innovative payment options creates new ways for organizations to receive payments faster, more efficiently and in a more customer-friendly manner.”
The acquisition of POM fits within Mail to Pay its strategic plan. “We already have an office in Belgium servicing our existing Belgian clients, but this acquisition will substantially increase our presence in Belgium. Our ambition is to gain more clients, increase our international exposure and introduce a new innovation every year. Ultimately, we want to obtain a leading role in billing and debt automation in Europe." Neven says.
A mix of payment options
With POM's QR payment codes and payment links, Belgian organizations get paid faster and more accurately. Up to 40 percent of the customers receiving a payment request from POM pay within 24 hours. The payment platform is linked to all common payment methods, such as Bancontact, Payconiq, iDEAL or credit card. The mix of payment options that is offered is compiled based on the customer’s profile.
"In these times of high inflation, this offers great advantages. An increasing number of people are struggling to pay their bills on time. Offering payment in installments or a deferred payment can make a significant difference," says CEO and co-founder of POM Johannes Vermeire. "By merging our activities with those of Mail to Pay, we are taking another step forward. We broaden our offering with invoice tracking solutions and thus offer even more added value."