Digital transformation company AND Digital today announces its partnership with Nationwide Building Society (NBS) to transform its member data strategy, as the world’s largest building society looks to enhance the experience for its 16 million members.
AND Digital will work closely with Nationwide Building Society so that NBS employees and members can benefit from real-time, easily accessible, consistent updates and information at whatever touchpoint - in person, online, or on the phone. This will be achieved through a range of different work streams that include improving ways of working and optimising processes, developing easy-to-use platforms and processes for employees across the Society, and an enhanced cloud infrastructure that will help NBS adapt to rapidly changing needs. With such agility the Society will be better placed to meet the ever-increasing expectations of members today.
AND Digital, which helps businesses accelerate the development of world-class digital capabilities, is the go-to digital enablement partner for global organisations including British Airways, Diageo, and The Telegraph Group. By empowering organisations to build digital products, and grow internal capabilities, its focus is unlike traditional digital transformation consultancies - and instead places importance on helping drive innovation and setting companies up for long-term success. This is done via a bespoke approach and can include remodelling ways of working, revolutionising cloud infrastructure, accelerating delivery of a product or service and more.
Umesh Jetha, Data Integrity Director and CDAO, Nationwide Building Society, said: “Throughout our 135-year history, Nationwide has constantly evolved to better meet the needs of its members, with legendary service at the heart of all our interactions. With multiple products and services available, and various touch points members can contact us on, it is vital that they can enjoy a seamless experience wherever and whenever they engage with us. Utilising data is key to offering exceptional member experiences, as well as unlocking a wealth of insights into our members. It is great to be working with AND Digital as we embark on this exciting journey to a data-led society.”
Amol Punekar, Executive & Head of Business Unit from AND Digital, said: “Members no longer compare and contrast experiences in silos between building societies, retail brands, food delivery services or social media platforms etc. Organisations are operating in the same playing field - and the game is customer loyalty. Great experiences are also no longer a ‘nice to have’, they are a necessity. Building societies like NBS are sitting on a wealth of insights that can help them meet the ever-changing expectations of members - be that in the products and services they offer or best practice ways of connecting with them. However, robust teams, processes and products are needed to capitalise on the opportunity to achieve this. We are delighted to be working with NBS on this journey - as they look to increasingly meet their members’ expectations.”