Order ahead app Worapay integrates Masterpass

WoraPay, the mobile service that allows customers to beat the queue when ordering food and drinks, has integrated Masterpass, the global digital payment service from Mastercard.

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Masterpass, will allow users of WoraPay’s mobile wallet WioPay to pay with a secure, one-click payment. Masterpass stores all payment information, including card details from Mastercard and other payment networks, in one convenient, secure place. The partnership was established through the Startupbootcamp FinTech programme, where WoraPay was mentored by Mastercard employees. Lloyds Banking Group staff are among the first to use the service following the partnership established also through the Startupbootcamp FinTech programme.

WoraPay’s service allows customers to buy food and drink and pay in advance with their mobile. This means customers can order their morning coffee or tea whilst travelling to the office. Customers are notified when the order is ready and they can simply collect it en route to their desk, avoiding waiting times and improving the customer journey. With Masterpass, this journey is now even quicker.

Vaidas Adomauskas, CEO and co-founder of WoraPay said: “We are very excited to improve the payment experience for our clients providing them with the opportunity to use Masterpass. For example, Lloyds Banking Group staff using the WoraPay service could save up to 75,000 hours per year; the equivalent of over 10,700 working days that would otherwise be spent waiting in line to pay. We are also seeing that the caterer is experiencing an uplift of 5% in total sales as customers return to vendors that improve their overall experience. We are sure that the integration of Masterpass will add to this success.”

Scott Abrahams, SVP, Business Development, Mastercard commented: “Thousands of busy office workers can now benefit from the speed and simplicity of paying with Masterpass. We’ve been able to work together with WoraPay to solve this customer pain point – waiting in line to order and pay. We mentored WoraPay through the Startupbootcamp FinTech programme and it’s a great example of how larger players in the market can work with innovative FinTech companies to benefit consumers.”

WoraPay customers who store their payment details on Masterpass can use the service seamlessly at 340,000 other retailers across the world. WoraPay’s mobile order, shop and pay service is being used by caterers serving other financial institutions, as well as high street brands, who will also have the possibility to use Masterpass.

Francisco Lorca, MD for Startupbootcamp FinTech London program added: “WoraPay’s partnerships with Lloyds Banking Group and now Mastercard are great examples of how FinTech startups can add real value to financial services offered by incumbents. We are thrilled that our program is a great catalyst to enable these partnerships to happen.” 

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