Boku, the global leader in carrier billing and cross-platform mobile payments, announced today the opening of three new offices across the Asia Pacific region.
The new offices are located in Singapore, Sydney Australia; and Tokyo, Japan, with plans for more offices in the region in the coming years.
"Mobile payments have a clear benefit in enabling online commerce in areas with large numbers of unbanked consumers and significant mobile phone penetration, both of which are true in many countries in the Asia Pacific region," said Jon Prideaux, Chief Business Officer at Boku. "By opening these new offices, we are well positioned as a company to continue to grow our network of merchants and carriers as well as better serve our existing merchant partners and carrier partners in the region. We intend to significantly ramp up our investment in the region in the coming years."
Boku's direct carrier billing technology allows consumers to purchase a wide variety of digital goods and services using only their mobile phone number. Customers simply enter their phone number to checkout, and respond via SMS to confirm the payment; the charge appears on their wireless bill. Merchants accepting Boku® direct billing services benefit from this direct connection with a higher conversion rate when compared to credit cards and access to more paying customers.