Global ecommerce platform Temu is teaming up with Atome, Southeast Asia’s leading digital financial services platform, to allow its customers to select Atome as their preferred flexible payment method during checkout on Temu.
This enables Malaysian customers to enjoy interest-free installment payment options when shopping for a wide range of products on Temu's platform. New Atome users will also benefit from exclusive discount vouchers with their first purchase with Temu.
Online shopping continues to surge in Malaysia, thanks to rapid digital adoption and changing consumer shopping habits. According to Ipsos Malaysia’s 2024 Ecommerce landscape report, nearly 1 in 2 Malaysians shopped online in 2024, with the growth especially significant among 18-24 and 35-44 year olds. Fashion, accessories, electronics and homecare products were among the most popular categories.
The rapid shift in consumer preferences is establishing Malaysia as a leading regional e-commerce hub, with the Department of Statistics Malaysia (DOSM) reporting that the Information and Communication Technology (ICT) and e-commerce sectors contributed MYR 427.7 billion to the national economy in 2023, growing 3.9% from the year before.
Andy Tan, Chief Commercial Officer, Atome Financial, said: “We’re incredibly excited by this partnership. Over the past 18 months, Temu has become one of the most popular ecommerce platforms in Malaysia. Integrating Atome as a payment checkout option will provide millions of Temu customers in Malaysia with the choice, convenience and flexibility of how they want to shop and pay, significantly enhancing the consumer shopping experience.”