London-based fintech startup E-Money Markets Ltd has secured £700,000 in pre-seed funding to transform how SMEs access FX and international payment solutions.
The funding round, led by CH-1 Investment Group alongside a group of angel investors, will fuel the development of the company’s technology infrastructure and product capabilities.
Bridging the Gap Between Fintech Innovation and SME FX Needs
Despite the rise of fintech solutions, SMEs remain underserved in accessing modern FX and payment services. While app-based currency platforms cater to small businesses, the FX brokerage industry still requires a traditional, service-driven model to assist SMEs with timings and hedging strategies. Many of these service led brokers have been slow to adopt new Payment Technology or continue using outdated software, limiting their ability to integrate new financial products efficiently.
E-Money Markets is set to change that. By integrating best-in-class FX and payment APIs into a single, modular platform, the company will enable SMEs to access cutting-edge financial tools without complex integrations. This seamless solution is then distributed through a proven White Label FX Brokerage model, originally pioneered by Co-Founder Harry Geller. By combining advanced fintech with high-touch brokerage service, E-Money Markets aims to accelerate SME adoption of modern FX capabilities while maintaining the high service levels that Finance Directors and SMEs require.
Industry Leaders Back the Vision
Harry Geller, Co-Founder and CEO of E-Money Markets Ltd, commented: “New-age payment technology has been too slow to reach SMEs, who are often overlooked and underserved. A Finance Director doesn’t want to purchase $500,000 through an app, but they do want access to innovative payment gateways and FX technology offered by the FinTechs. The White Label Brokerage model I previously created was great for connecting experienced FX Brokers—who provide exceptional, high-touch service. However, the product range available to both Brokers and SMEs has not kept pace with the paytech advancements seen in other sectors. We’ve set-up E-Money Markets to change this”
Richard Spacey, CH-1 Investment Group, added: “We were immediately impressed by E-Money Markets’ vision and the team’s deep industry expertise. Their white-label model taps into an underserved market with immense potential. We’re excited to support them as they redefine FX brokerage in the digital era.”
Fueling Growth and Expansion
The fresh investment will allow E-Money Markets to:
Fund its technology infrastructure to support wider adoption.
Expand its FX and payment product range to better serve brokers and SMEs.
Secure necessary regulatory licenses.Onboard strategic partners within the FX brokerage industry.
By providing a fully integrated white-label FX and payments platform, the company aims to empower already established brokers and financial institutions while accelerating SME access to modern FX solutions.