Backbase, the global leader in Engagement Banking, announces a strategic partnership with Feedzai, the world’s leading provider of financial intelligence solutions, aiming to empower banks to tackle the growing challenge of digital fraud while maintaining seamless customer experiences.
The collaboration integrates Feedzai's Digital Trust solutions with Backbase's Engagement Banking Platform, giving financial institutions the best in class capabilities to protect, build trust, and improve their customers’ digital banking experiences.
"By combining Backbase's engagement banking expertise with Feedzai's advanced security capabilities, we're giving financial institutions the complete package - superior customer experience and intelligent fraud prevention in one integrated platform,” said Jouk Pleiter CEO & Founder at Backbase. “Together, we're setting a new standard for how banks can build trusted digital relationships with their customers."
The partnership delivers immediate value to banks through:
• Proactive fraud prevention with real-time AI-powered behavioral analysis across all digital channels;
• Reduced operational costs, due to AI-powered risk assessment that minimizes false positives;
• Out-of-the-box integration with the complete Backbase Engagement Banking platform and suite of products, giving instant access to the Feedzai capabilities.
Feedzai's sophisticated Digital Trust platform - which analyzes user behavior, device health, and potential threats in real-time - is paired with Backbase's Engagement Banking Platform to create a powerhouse solution for financial institutions. While Backbase orchestrates seamless customer interactions that drive growth, Feedzai's intelligent security works invisibly in the background, ensuring every digital interaction is protected without compromising the experience.
“As the financial services industry evolves, security can no longer be an afterthought — it must be woven into the very fabric of the customer experience,” said Nuno Sebastiao, CEO and Co-Founder at Feedzai. “By partnering with Backbase, we’re empowering financial institutions to deliver a unified, seamless journey that not only protects customers from fraud, but also ensures they feel valued, understood, and safe.”