Analysis of Bank of Ireland customer behaviour between 14 and 24 December has shown record Christmas digital banking usage.
On Thursday, 19 December close to 1.6 million digital banking logins were recorded across Bank of Ireland’s iOS and Android mobile apps, as well as through its online banking website. This is higher digital banking usage than any other peak holiday or shopping period including Christmas, the traditionally busy Black Friday sales, and the Easter holiday season. The peak 2024 login figure is an increase of 4% compared to December 2023.
Biometric logins to the mobile banking app have also grown in popularity, up by 45% in December 2024 compared to December 2023. Over 3 million biometric logins were recorded during the month.
The pre-holiday period analysed saw contactless transactions increasing by 2%, with over 1.9 million contactless transactions recorded on 23 December alone, also making this a record-breaking figure for contactless transactions by Bank of Ireland customers. And, while digital banking and contactless payments increased, the number of ATM transactions fell 12% in December 2024 compared with the same date range (14 - 24 Dec) in 2023.
Ciarán Coyle, Group Chief Operating Officer, Bank of Ireland said: “As demonstrated by these latest figures consumers really value the speed of digital banking, especially during particularly busy holiday and shopping periods. We pair that digital service with telephone and branch options for more complex matters or bigger decisions. Being able to bank from anywhere - home, office, or on the move - is one of the greatest benefits of digital banking and that’s why we are focussed on continuing to invest in and enhance our digital banking services.”