CPI unveils card made from recovered ocean-bound plastic

CPI Card Group is introducing a payments card, called Second Wave, with a core made from recovered ocean-bound plastic.

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CPI unveils card made from recovered ocean-bound plastic

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The firm says "one of the largest" US-based card-issuing financial institutions has signed on to offer customers the EMV, dual interface Second Wave card.



Scott Scheirman, CEO, CPI Card Group, says: "With Second Wave, we are drawing attention to the upcycling potential of plastic waste that is either in the ocean or imminently ocean-bound.

"We estimate that for every one million Second Wave payment cards produced, over one ton of plastic will be diverted from entering the world’s oceans, waterways and shorelines."

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Comments: (2)

A Finextra member 

FFS

Russell Bell

Russell Bell Director at Fastbase Ltd

You're probably not the target demographic, these messages are aimed at young idealists, though even young & impressionable minds can see through the worst excesses of greenwash marketing.  I hope.

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