Marketing

178 articles tagged with this keyword

/regulation

Finra fines M1 Finance over misleading social media influencer posts

M1 Finance has been fined $850,000 by the Financial Industry Regulatory Authority (Finra) for social media posts made by influencers on the fintech's behalf.

/retail

Pulsate raises $7.7 million in Series A funding round

Pulsate, a mobile-first customer engagement platform for community financial institutions, has raised $7.7 million in funding.

/retail

Roses are red, violets are blue, have you got a credit score above 702?

In time for Valentine's Day, the romantics at "lifestyle finance platform" Neon Money Club have launched a dating app for people with good to excellent credit scores.

/retail

Santander files complaint over Nationwide branch jibe advert - Sky

Santander has filed a complaint with the Advertising Standards Authority (ASA) over a recent Nationwide Building Society ad satirising bank bosses' attitudes to branch closures, according to Sky News.

/retail

Starling Bank launches new brand platform as bank pushes for growth

Starling Bank has created a new brand platform, with a new positioning, strategy and ad creative developed to mark the beginning of an ambitious year of growth for the bank.

/payments

Visa unveils Web3 customer loyalty platform

Visa has launched a Web3 loyalty engagement offering to help firms reward customers not just for their purchases but for their engagement and interactions.

/retail

UniCredit renews Palantir contract for another five years

Palantir Technologies Inc. (NYSE: PLTR), a leading provider of AI systems, today announced it had renewed its partnership with UniCredit S.p.A to deploy the Palantir Foundry operating system to accelerate the bank’s digital transformation and help increase revenue and mitigate risks.

/payments

Afterpay partners Rokt to expand ads business

Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced its partnership with Afterpay, one of the global leaders in "Buy Now, Pay Later" payment.

/retail

Bud launches AI-powered generative data analytics and marketing automation suite

Bud Financial (Bud), the AI-powered data intelligence platform for financial services, today unveils an out-of-the-box solution suite which enables anyone in a financial organisation to perform advanced data analytics tasks for marketing, personalisation, segmentation and customer monitoring.

/retail

CRM outfit Insellerate integrates with Finastra

Insellerate, a leading provider of modern CRM and marketing automation solutions for banks, lenders, and credit unions, announced an integration with Finastra’s MortgagebotLOS and Originate solutions.

/retail

ABN Amro picks Incubeta to revitalise marketing programmes

Incubeta, a global digital marketing and advertising agency, is delighted to announce the addition of ABN AMRO, one of the largest banks in the Netherlands, as a new client.

/Marketing

Scott Hamilton Contributing Editor at Finextra Research

Why this tech CMO wants accountability for sustainability

/retail

Paymentology and Moneythor team up on digital banking

Paymentology, the leading global issuer-processor and Moneythor, the best-in-class provider of data-driven engagement solutions for financial institutions, today announced their partnership to bring actionable and event-driven experiences to digital banking customers leveraging Paymentology’s “Framework for Authorisation and Settlement Transmission” (FAST) interface.

/regulation

SEC charges fintech investment adviser with violating marketing rule

The Securities and Exchange Commission has charged fintech investment adviser Titan Global Capital Management USA with misleading investors with advertisements about performance metrics.

/wealth

Worldsource selects Broadridge for digital marketing

Worldsource Wealth Management and IDC Worldsource Insurance Network Inc. are pleased to announce they have partnered with global Fintech leader, Broadridge Financial Solutions Inc. (NYSE: BR), to help their advisors provide relevant, timely communications to their clients using Broadridge’s automated digital marketing platform AdvisorStream.

/wealth

Twenty7tec releases new digital marketing platform for mortgage, wealth and protection advisers

Twenty7tec, the leading advice tech business, has today launched COMMUNICATE, a new digital marketing platform for mortgage, wealth and protection advisers.

/payments

Paysend inks $30m media-for-equity deal with TelevisaUnivision

UK card-to-card payments platform Paysend is targeting America's 60 million-strong Hispanic population after securing a partnership deal with Spanish-language content and media company, TelevisaUnivision.

/retail

Mastercard's Digital Doors marketing hub gets fresh coat of paint

Today, in celebration of Small Business Month, Mastercard announced the next evolution of its Digital Doors program launching May 4th.

/Marketing

Metia Group publishes State of the B2B Financial Technology Buy-cycle 2023 for fintech marketers

Metia Group has launched a data-driven report identifying the unique challenges, attitudes and behaviours that define the buying mindset of senior bank decision-makers.

/retail

Sweet dreams: Korean bank entices customers with banknote-stuffed pillows

Koreans dreaming of striking it rich can now rest their heads on a literal pile of money thanks to Hana Bank, which is offering customers pillows stuffed with recycled banknotes.