Marketing

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/Marketing

Former Google exec appointed CEO of Ukrainian payments processor Portmone

Portmone.com announced today that Svyatoslav Komakha was appointed Chief Executive Officer of the company effective October 12, 2015.

/Marketing

Calypso Technology selects Pedro Porfirio as senior VP, chief product officer

Calypso Technology, Inc., the standard for treasury and capital markets software, has appointed Pedro Porfirio as Senior Vice President, Chief Product Officer.

/Marketing

TD vows to 'Bank Human'

Banking often seems cold and impersonal, more about transactions than real, human relationships. But one bank is on a mission to make banking human again. TD Bank, America's Most Convenient Bank®, today announced its third "Bank Human" campaign, which uses cinematic-style advertisements to illustrate that it doesn't take superhuman powers to solve customer problems.

/Marketing

Standard Chartered appoints new global head of digital marketing

Standard Chartered Bank today announced the appointment of Damien Cummings as Global Head of Digital Marketing.

/Marketing

Zafin and CSOB launch bank-wide loyalty programme

Zafin and Ceskoslovenská obchodní banka (CSOB) are pleased to announce a successful launch of the Era World Rewards program, powered by Zafin's miRevenue.

/Marketing

Crypto-currency community embarks on PR offensive

The Bitcoin Foundation announced today a partnership with Bitcoin companies BitFury, BitGo, Tally Capital, ChangeTip, and Bitcoin Foundation lifetime member Bruce Fenton to engage theAudience - one of the world’s largest multi-channel publishers of social and digital content.

/Marketing

Citi forges digital marketing alliance with Zillow

Citi announced it has entered into a digital marketing alliance with the online real estate marketplace Zillow®.

/Marketing

Fiserv to run charitable campaign via Popmoney

Fiserv, Inc. (NASDAQ: FISV), a leading global provider of financial services technology solutions, today announced the launch of Season of Giving, a charitable giving campaign benefitting the 501 (c)(3) nonprofit organization Good360.

/Marketing

PostFinance taps SAS big data tech for multichannel marketing

One of Switzerland's largest banks, PostFinance, is using big data analytics from SAS to engage individually with hundreds of thousands of customers.

/Marketing

Buses in Poland's major cities deploy self-service ticketing with Verifone

Verifone (NYSE: PAY), announced today that several hundred buses in Poland’s major cities are now providing passengers self-service ticketing using Verifone’s UX Series of unattended contactless payment devices that can display payment amounts and targeted messaging to consumers.

/Marketing

GoSwiff launches new suite of value-added mobile services

GoSwiff, the leading innovator of mobile commerce and marketing services, today announced its new suite of Value Added Services (VAS) to go hand-in-hand with its mobile payment solutions.

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