Marketing

106 articles tagged with this keyword

/Marketing

PeoplesBank selects Nymbus for smart onboarding and marketing

NYMBUS, a provider of the world’s most advanced financial services platform, today announced PeoplesBank has selected NYMBUS SmartMarketing and SmartOnboarding to unify key aspects of their marketing, onboarding and CRM.

/retail

Ohpen appoints Corinne Aaron as head of marketing from Tesla

Leading core banking SaaS solution provider Ohpen, today announces Corinne Aaron as its new head of marketing.

/retail

RBFCU adopts predictive marketing tech from Raddon

Randolph-Brooks Federal Credit Union (RBFCU) will enhance its marketing capabilities and strategy with technology from Raddon®, a Fiserv company and provider of innovative research, insightful analysis and strategic guidance to financial institutions.

/Marketing

Blockchain bank appoints interim CMO

November sees the appointment of David Taylor as Interim CMO at BABB (Bank Account Based Blockchain) - an aspiring blockchain-based regulated bank, situated at Level39 in London’s Canary Wharf.

/retail

Raddon launches predictive marketing tech

Raddon, a Fiserv company and provider of innovative research, insightful analysis and strategic guidance to financial institutions, has launched a new solution to help financial institutions better understand customers’ and members’ lifestyles and banking behaviors.

/payments

Mastercard buys SessionM for merchant loyalty and marketing services

Mastercard (NYSE: MA) today announced it has entered into an agreement to acquire SessionM, a U.S.-based technology company. SessionM’s customer engagement and loyalty platform empowers the world’s most innovative brands—including retailers, airlines, restaurants and CPG companies—to forge stronger and more profitable consumer relationships.

/payments

BitPay names Bill Zielke chief marketing officer

BitPay, the largest global blockchain payments provider, today announced it has added Bill Zielke as its first Chief Marketing Officer.

/Marketing

Starling Bank launches first TV advertising campaign

Starling Bank, the leading digital challenger bank, has today launched its first TV advertising campaign as it continues its growth across the UK.

/retail

Montecito Bank & Trust picks Numerated real-time sales platform

Montecito Bank & Trust, the oldest and largest locally owned community bank on the Central Coast of California, has selected Numerated’s real-time sales platform to accelerate growth in business banking.

/Marketing

Centier Bank goes live with Nymbus SmartLaunch

NYMBUS, a provider of the world’s most advanced financial services platform, today announced Centier Bank has selected and gone live with NYMBUS SmartLaunch™ to outsource the customized development and full operations of its new fintech mobile app, Billinero.

/devops

Saxo Bank appoints experience officer

Today Saxo Bank announces that Niels Jørgensen will be joining Saxo Bank in a newly created position as Chief SaxoExperience Officer, Global Head of Marketing and Communications as of 15 August.

/ai

Fico and Equifax team up to sell data to banks

To increase velocity for deploying predictive models, Fico and Equifax are introducing the Data Decisions Cloud.

/payments

PayPal appoints CMO

PayPal Holdings, Inc. (NASDAQ: PYPL) today announced the appointment of marketing veteran Allison Johnson to the position of executive vice president and chief marketing officer (CMO), effective today.

/Marketing

Mastercard drops name from logo

Mastercard today announced that it is dropping its name from its iconic brand mark in select contexts.

/Marketing

BNP Paribas Asset Management appoints Hilda Tingle as head of digital marketing

BNP Paribas Asset Management (‘BNPP AM’) announces the appointment of Hilda Tingle as Global Head of Digital Marketing.

/Marketing

Sberbank overhauls marketing and technology divisions

On December 10th 2018 the Sberbank Group announced the appointment of David Rafalovsky as Executive Vice President.

/devops

NAB melds customer experience and marketing teams

NAB has today announced the appointment of Suzana Ristevski as Executive General Manager, Marketing and Customer Experience.

/Marketing

Fit Pay inks marketing deal with rapper Lil' Flip

Fit Pay, Inc., a wholly owned subsidiary of NXT-ID, Inc. (NASDAQ: NXTD), today announced a co-marketing agreement with rapper, record producer and entrepreneur Wesley Eric Weston, Jr., better known as Lil' Flip aka "Flip Gate$".

/Marketing

Finex measures user engagement with Psychometric Profiling

FINEX Solutions, a FinTech company specializing in innovative digital banking solutions, announced today the public release of FINEX Psychometric Profiling.

/Marketing

Atom taps Reevoo to collate product reviews

Atom, the UK's first bank built exclusively for mobile, has partnered with user-generated content platform Reevoo to drive greater transparency, improve customer engagement and help prospective customers make informed purchase decisions.