Marketing

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/wealth

Just Wealth launches digital mark4ting support for advisers

Financial advice firm, Just Wealth has launched a new industry leading digital marketing support package, which it provides as a complimentary service for all its self-employed advisers.

/retail

TagPay rebrands as Skaleet

From today, TagPay will be known as Skaleet (Skaleet.com), an international fintech company offering a back-end technology platform.

/retail

Klarna mocks 'outdated' credit model in latest marketing campaign

Klarna, the leading global banking, payments and shopping service, today launches its latest OOH UK campaign, Old Credit Is History.

/payments

Worldline unveils new brand identity

Worldline today unveils its new brand identity.

/wholesale

Intuit to acquire Mailchimp for $12 billion

Intuit (Nasdaq: INTU), the global technology platform that makes TurboTax, QuickBooks, Mint, and Credit Karma, today announced that it has agreed to acquire Mailchimp, a world-class, global customer engagement and marketing platform for growing small and mid-market businesses.

/payments

Sokin partners with Arsenal

Arsenal Football Club is delighted to announce a new partnership with Sokin, as the next generation global payments provider becomes its Official Money Transfer Partner.

/people

Yobota appoints Freddi Rose from Lloyds Bank as head of marketing

Next-gen core banking platform Yobota has announced the appointment of Freddi Rose as its new Head of Marketing and Communications.

/security

Eze Castle Integration rebrands

Eze Castle Integration, the leader in managed services and cybersecurity for the global financial services industry, today announced it has rebranded as ECI to reflect its continued evolution and newly expanded capabilities.

/wealth

Broadridge buys AdvisorStream

Broadridge Financial Solutions, Inc. (NYSE:BR), a global Fintech leader, today announced that it has acquired AdvisorStream, a leading provider of digital engagement and marketing solutions for the global wealth and insurance industries.

/payments

Klarna launches #WhyPayInterest marketing campaign

Klarna, the leading global banking, payments and shopping service, has today launched a major new nationwide campaign titled #WhyPayInterest.

/retail

Tesco Bank enlists imimobile to boost mobile app usage

Global cloud communications software and solutions provider, imimobile, part of Cisco, today announced that it is working with Tesco Bank to enhance its customer interactions and increase usage of its mobile banking application.

/retail

Octobank acquires earlybase

At Octobank, we are announcing the completion of our acquisition of Earlybase, a B2B company specialized in sales and marketing outsourcing.

/regulation

Fintel Connect unveils content marketing compliance tool

Performance marketing technology company Fintel Connect announced the launch of its latest offering for the financial services industry, Fintel Check, a regtech tool to help financial brands keep their content marketing compliant.

/crypto

Gemini to sponsor Boat Race

The Boat Race Company Limited (BRCL) announces Gemini, the cryptocurrency exchange and custodian, as the Principal Partner of the 2021 Boat Race.

/retail

EMoney rebrands digital marketing tech

eMoney Advisor (eMoney), a leading provider of technology solutions and services that help people talk about money, today announced the launch of its rebranded digital marketing solution, Bamboo.

/retail

Lunar inks deal with esports giant Astralis

Challenger bank Lunar and esports team Astralis break the barriers of what to get from your bank. As of today Lunar users can get an Astralis branded debit card, get closer to the players and the team, get insider tips from the stars and access to exclusive content and news. Ahead of the official launch more than 6,000 are on the waitlist.

/retail

Revolut partners Adzooma on marketing cashback incentive for businesses

Revolut, the fastest-growing technology company in the UK, and international online advertising platform, Adzooma, today announced that they will be providing Revolut Business customers with an advertising cashback incentive thanks to their exclusive partnership.

/Marketing

Bain launches NPS Prism product in Hong Kong

Bain & Company today announced that they have officially launched their “NPS Prism” product into the Hong Kong market, aimed at helping companies drive meaningful customer experience changes in their businesses.

/retail

Marketing mindset critical to digital transformation in financial services

Research conducted by Metia Group shows that the most successful digital transformation initiatives can be found in banks and credit unions that apply a marketing mindset to determine and shape their digital futures.

/retail

MX unveils marketing conversion tool

MX, the leading data platform helping organizations harmonize the money experience, today announced the launch of Audiences — a new segment builder to help financial institutions improve the relevancy and conversion of their marketing efforts.

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