2 results about this entity
Period: 11 Sep 2007 - 27 Sep 2007
News
The UK's Halifax bank is to introduce 'behavioural targeting' technology from US firm Omniture in an effort to increase sales and conversion rates for online products and marketing campaigns.
27 September 2007
UK banking group Barclays is using technology from US-based Omniture in a bid to increase conversion rates for inquiries and sales of key products on its Web site.
11 September 2007
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