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The Why is customer value and good for customers at large. Huge levers for customers: economy of repetition with familiar tools, economy of scope by getting complete service packages (process in stead of isolated "products"), economy of trust (banks have to be trusted and are legislated into this ID role). Huge levers for banks to build on economy of reuse, economy of scale and scope. And massive benefits for society at large - faster progress to data driven economy and intelligent decisioning. 

Great!

Have not progressed very far - but feel a little worried about her very angry cons-only approach. In one page only expressions like "a new breed of menace", "plundered for behavioral data", "all for the sake of other's gain", "perverse amalgam of empowerment", poignant harms"  and so it goes....

My first impression is that she is taking a very firm political stance - not much discussing pros and cons. Neoliberalism is the dirty crook.. 

Of course she is right in saying that "industrial capitalism dangerously disrupted nature" but socialism would have been much worse and it should be said that both owners and managers now have made green U-turn in many if not yet most places.

So far no mention of GDPR - and how enterprises are supporting it also for the US. So their is their is some hope that surveillance capitalism may actually be useful..

I will try to keep an open mind...

It is of course important that banks also provide e-id service to all citizens - not only their own customers.

Banks in Finland started e-ID services in the 90s. Last year it was used 100,9 million time - almost half of these in public sector services. With a grown-up population of 5 million and only a small proportion not using e-banking this means twice a month. 130m is a safe bet for 2018. 

From two to one infrastructure saves massively costs.
You have to provide e-invoicing in any case - add flexible standing payment order (like we have done in Finland and suggested for EU and ECB already in 2004) - and there is no need for a separate cumbersome and very expensive separate direct debit... and accounting is automated, VAT-reporting can be automated and and...

Makes no sense to continue with separate direct debit - make it a part of e-Invoicing all over Europe. Our suggestion dates back to 2003 - when the standing order based bill payment was introduced.

GDPR should take care of this fear - and MyData.org aims at making data also usefu.

The least surprising thing.