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Businesses that focus on the big security breach may very well be missing the smaller threats that can do serious damage.
A human can easily kill a gnat. So how is it that just one gnat can drive you crazy, even though you can kill it in an instant? You are bigger and mightier ... yet one gnat can get the best of you. That’s because you’re too big for the gnat, as it buzzes around your eyes, nose and in your hair.
This is just like when businesses implement giant measures to enhance security and protect themselves against big threats like hacking, or natural disasters like a tornado. The business feels mighty with its extensive video surveillance, steel bolt doors and armed security guards. Yet, it's unable to foresee or handle the small stuff that can have dire consequences.
Some businesses make the mistake of focusing on only a handful of tactics and, as a result, other threats slip in undetected, or if detected, they’re not detected enough to be mitigated. Instead, all the business leaders can do is swat haphazardly, hoping to get a hit.
When businesses zoom in on only a few specific tactics, this results in a rigid plan that can’t adapt, and is useful only if the anticipated threat is precisely how it was envisioned in the first place. Concentrating on just a few selected risks means not seeing the bigger picture—missing greater risks that can come along.
Of course, you can’t possibly anticipate every possible threat. But preparing for just a few isn’t smart, either. What's a business leader to do? Follow this list to prepare smarter.
Emergency Plan of Action
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
Alex Kreger Founder & CEO at UXDA
27 November
Kyrylo Reitor Chief Marketing Officer at International Fintech Business
Amr Adawi Co-Founder and Co-CEO at MetaWealth
25 November
Kathiravan Rajendran Associate Director of Marketing Operations at Macro Global
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