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What Social Interaction Do I Want With My Bank

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Ok... I admit, I'm a little late to the party, but.... I have found Twitter. Those who know me may have started to suffer seeing my tweets over the past couple of weeks. On other other hand, as someone who couldn't make it to SIBOS last week, Twitter, I thought, came into its own. Having the chance to see the various comments from delegates kept me abreast of the flavour and mood of the week.

I have been looking at people/entities to follow and after exhausting my favourite sports, charities, work interests etc I got round to my banks and started searching Twitter for their presence. Surprise, surprise, my main two banks (High Street varieties) do not have a presence on Twitter. They may have a person who monitors Twitter to ascertain any comments about their bank but there is no designated, named. presence.

SIBOS last week was all about the Social Media revolution in Financial Services yet the UK Banks again have decided that they do not want to be a part of it.

I appreciate that Twitter is only the tip of the Social Media iceberg, but come on chaps - please catch up with the plot

 

 

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