Adoption of AI technology has come a long way in recent years, especially in the back and middle office of financial institutions where the ability of AI to sort vast quantities of data, automate repetitive processes and accurately identify outliers is particularly valuable. From anti-money laundering to payment fraud prevention, AI is helping financial institutions to not only streamline their workflows, but to increase service accuracy by minimizing the risk of human error.

Now, we are also starting to see an increase in AI adoption in the front office, where financial institutions have traditionally been reluctant to incorporate AI into the investment advisory process. We believe it will be some time before we see a fully end-to-end AI-augmented advisory process, but there is an opportunity for UK regulators to pave the way for such innovation with this latest consultation.

Regulation to unlock AI innovation
The main benefits of AI technology in finance are enhanced operational efficiency, relationship manager productivity and improved data analysis. But to date, AI regulation has lagged innovation, so it can be difficult for financial institutions to find guidance on best practice.

The biggest opportunity on the horizon is new regulation on the use and ethics of AI, as official guidance will give decision-makers the regulatory confidence to implement value-adding AI tools to leverage their vast datasets. This will ultimately boost innovation in the financial sector.

We also expect increased client acceptance of AI in financial services over time, especially as individuals become more familiar with AI-augmented tools such as ChatGPT. It is therefore fundamental that UK regulators take this opportunity to put in place a framework that supports financial firms to pioneer AI products and services across the entire value chain while ensuring fairness, transparency and data protection.