Join the Community

21,997
Expert opinions
44,168
Total members
415
New members (last 30 days)
152
New opinions (last 30 days)
28,672
Total comments

Connect celebrities with fans by starting Social Token Development

                      

Acclaimed personalities can easily reach out to their followers now. This is because of the jaw-dropping growth of crypto collectibles. Likewise, actors, actresses, directors, influencers, athletes, brand ambassadors across genres are launching their personalized collectibles on different platforms. Fans can make bids for them by participating in auctions. Are you an entrepreneur wishing to dominate the creator economy? Begin social token development now. 

What is the meaning of Social Tokens? 

  • Celebrities can launch their own collections on blockchain-based trading platforms. Users can place bids for these collectibles by taking part in auctions. For instance, social tokens come in 3 types: Community tokens, Creator-exclusive coins, and Personality-oriented collectibles. 

  • Can social assets represent both virtual tokens and physical collectibles? Yes! Thus, fans of VIPs and VVIPs can purchase merchandise, unseen snaps, eye-catching videos, and premium content. 

  • Importantly,  buyers can also support their favourite artists. Wonder how this works? They can purchase digital tokens, organize a crowdfunding campaign, and encourage other users to contribute a certain amount. 

  • Subsequently, artists get complete freedom in pricing their content like emojis, GIFs, images, videos, products etc. In the long run, creators get advantages like the absence of intermediaries, round-the-clock touch with their fans, abundant monetization opportunities, and consistent building of a strong community. 

     Why is this the right time to begin Community Token Development? 

  • Multiple sources of revenue - When entrepreneurs like you decide to begin Community Tokens development, various revenue streams are guaranteed. You can pocket auction fees from creators, bidding charges, minting charges from artists, gas fees, listing charges, and transaction processing charges. 

Moreover, you can impose extra fees for conducting private sales, implementing marketing campaigns for celebrities and influencers, removing bugs from smart contracts, and organizing special auctions for ultra-rare collectibles.

Can gaming elements be introduced in this? Yes! You can captivate fans of celebrities with puzzles and quizzes.  Thus, buyers need to play such contests and competitions, answer a certain set of questions and win exciting rewards. In the long run, followers can use their existing balance of digital tokens and unlock dazzling content.

Social token creators will also get abundant flexibility. When they decide to organize a fundraising campaign, they can sell off exclusive tokens to their fans and followers. This is a better alternative than selling merchandise.  Moreover, they can remove middlemen from the process. This is because their die-hard fans will directly transfer funds by using virtual tokens. 

  • Scalability - Quite often, there is a war between fans when they compare one celebrity with the other. However, NFTs help famous personalities to stay ahead. For instance, they can price their social tokens at a low price. Further, celebrities can list these digital assets on well-acclaimed crypto trading platforms and Decentralized Finance (DeFi) platforms. 

Thus, there will be a high demand from investors. Importantly, the blockchain-powered trading platforms will witness a surge in trading volume as the number of buy and sell orders is high. 

Acclaimed stars can also come out with innovative measures. They can share their latest snaps and personal videos with their most loyal fans. Moreover, a selected number of people who possess lots of tokens will gain exclusive access to premium content. Celebrities will see a surge in their wealth. This is because they can issue more tokens as their community becomes stronger. 

Fans can redeem these tokens after a specific duration, sell them for a high price, and earn a profit. Celebrities can also introduce special promo codes, discounts, and offers for their staunch followers. They can do this while conducting airdrops. 

  • Hassle-free networking - Undoubtedly, national and international celebrities have a large fan base. However, talented artists and rising stars can also get more fame by using a white-label social token platform. They can conduct talk shows, meet-and-greet sessions for their fans, music concerts, and live performances by selling social tokens. 

Besides that, they can build a large following by having personal interaction sessions with fans. Performing artists can select their most loyal followers and send photos and videos. Users will also receive a certain number of tokens. 

They can unlock these and see the exclusive content right on their devices. Importantly, creators can come from different backgrounds and sections of society. Thus, they can be college students, disc jockeys (DJs), influencers for a certain brand, athletes, podcasters, designers, journalists, and research scholars. 

How does the payment mechanism function? Fans will receive a certain number of digital tokens. Thus, people yearning for popularity have several choices in their hands. They can write personal interaction sessions, write newsletters, and magazines, conduct events, and also sell off branded merchandise. 

Above all, they can build a hyperlocal community. They can hand over points and tokens to fans. Later, their followers will trade these digital assets on crypto exchanges and decentralized finance (DeFi) platforms. 

Eventually, artists can keep a close watch on the number of daily and monthly active users (DAUs and MAUs), and the number of likes, comments, shares and views on their official channels and social media networks. 

In the long run, they will witness a rise in engagement. There will also be positive word-of-the-mouth (WOM) buzz as fans will share their content with their family members, friends, and colleagues. 

What are the trends in social tokens to expect in 2022? 

Subscription Models - Celebrities can do this by following a tier-based structure. They can price their exclusive content at a specific price. Reputed personalities can introduce different levels for seeing photos, branded products, and videos. Thus, fans need to pay a certain amount for buying these basic, standard, and premium packages. 

Fundraising campaigns - Superstars can support social causes by conducting crowdfunding campaigns. Fans will transfer funds by linking their hardware and software wallets. Later, celebrities can collect all the money and transfer it to charities and Non-Government Organizations (NGOs). 

This can be related to activities like climate change, education, water conservation, healthcare, support for differently-abled people, and poverty reduction.

Wrapping Up

Unquestionably, the creator economy is changing rapidly now. Social tokens are ticking the right boxes in terms of community building, offering a virtual experience for fans, and also helping celebrities to generate passive income. Do you want to light up the world of Web 3.0? Build a white-label social token platform soon.

External

This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.

Join the Community

21,997
Expert opinions
44,168
Total members
415
New members (last 30 days)
152
New opinions (last 30 days)
28,672
Total comments

Trending

Kyrylo Reitor

Kyrylo Reitor Chief Marketing Officer at International Fintech Business

Forex Market Regulation on the African Continent

Francesco Fulcoli

Francesco Fulcoli Chief Compliance and Risk Officer at Flagstone

National Payments Vision 2024: The UK's Vision for a World-Leading Ecosystem

Now Hiring