Different horses,different courses

As world is getting flatter and shopping global, e-payments will be increasing. There will be a trend where payment industry is heading. One is global payments, where credit card based solutions will dominate. Other path is local solutions for e-payments. For example in Finland over 70 % of online shopping is done wth local bank based e-payments.  Same rule applies in Denmark and Sweden. Next trend is not mobile, it is already here, but e-invoice.

Some e-stores are global, like Amazon etc. But most of the e-stores are and will be local. For the local companies it is obvious to choose tools which are suitable for local markets.

Payment industry is full of new innovations, but at the end of the day, only solutions which are accepted by customers will survive.