Community
Women make up more than half of the world’s population and studies predict that in a decade their impact on the global economy as entrepreneurs, employees, producers and consumers will be as significant as that of India or China. In 2012, an estimated 126 million women were starting or running new businesses in 67 economies around the world. Despite the growth of women-owned businesses, there is a tremendous gap in their access to finance. It is estimated that over 70% of women-led SMEs are either unserved or underserved financially, which translates to a roughly $300 billion market opportunity for financial service providers 1 .Clearly, financial institutions have not yet realized the business opportunities of meeting the specific financing needs of women entrepreneurs as a distinct customer group. The numbers alone make a strong business case.
There are multiple financial and non financial reasons for why women owned SMEs are reluctant to approach a bank for their financial needs -
If given the opportunity, through innovative solutions for the constraints stated above, women can thrive and be a profitable segment for financial institutions.
Banks on the other hand hesitate to cater to the unique needs of women SMEs due to complex internal financing policies and stringent risk assessment mandates. A few other reasons are cited below -
In a changing global financial landscape, where alternative non-bank sources of SME finance are becoming more prominent, it is vital for banks to reposition themselves and adapt to an emerging client base. Enabling women entrepreneurs gain access to credit not only opens up growth opportunities for their business but also marks an entry point for the consumption of other banking services. Here are a few recommendations that banks can follow -
While FIs who adopted the above mentioned practices have the early bird advantage and are already enhancing their profits, this market is growing fast and has plenty of business to offer and banks that ignore this segment may lose out entirely in the race of market share.
**1, 2 IFC Study,women world bank -2014
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
Sonali Patil Cloud Solution Architect at TCS
20 December
Andrew Ducker Payments Consulting at Icon Solutions
19 December
Jamel Derdour CMO at Transact365 / Nucleus365
17 December
Andrii Shevchuk CTO & Co-Partner at Concryt
16 December
Welcome to Finextra. We use cookies to help us to deliver our services. You may change your preferences at our Cookie Centre.
Please read our Privacy Policy.