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The interpretation of any survey is influenced by the motives behind the survey and the viewpoint of the reader.
My interpretation of this survey is 'Americans don't want mobile based banking and shopping if it means exposing themselves to the same type of risks of fraud and ID theft as exists with internet banking and shopping'.
Perhaps the outcome would be different if this question was included:
'Would you like to use your mobile for safe anonymous purchases in-store and on the internet and to protect your ID and credit record?'
We're seeing this as an opportunity to provide customers with unrivalled convenience and security.
I predict that there will be four main western banks and two in China and two in India doing 90% of all retail account transactions by 2015. The ony question is which of the current banking names will lead the way.
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
Patrick Bermingham CEO at Adflex
29 August
Ben Lane VP of Colleague Experience Group at American Express UK
28 August
Alex Kreger Founder & CEO at UXDA
27 August
Luigi Wewege President at Caye International Bank
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