Source: Nexi
ITAS Assicurazioni, Italy’s oldest insurance company, continues its strategic path of digital transformation and launches ITAS Pay with the support of Nexi Group, the leading European PayTech.
The new payment institution will offer services and solutions to support the sale and marketing of insurance policies.
Nexi played a fundamental role in supporting the ITAS Group with the development of its new payment solution to ensure compliance with PSD2, and obtain authorisation from the Bank of Italy to operate as a Payment Service Provider.
Through ITAS Pay, the ITAS Group intends to further consolidate the digital transformation of sales processes for its insurance products by offering customers an even simpler and custom-built purchasing experience. Nexi will provide digital payment expertise and technical support to the ITAS Group, along with access to its innovative products and services.
“For ITAS, this digitalisation represents a crucial element of simplifying and streamlining our customer relationships,” explains Norbert Bonvecchio, Director of distribution and special projects at ITAS Group. “With ITAS Pay, the Group has introduced an innovative monthly premium payments system. This is a significant step forwards in automating insurance service payments. The current market environment and the evolving regulatory framework will foster the emergence of new solutions and services that will complement the existing ITAS offering. Above all, this will serve the protection needs of our community of insured members and new customers.”