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Mark Gerzso - Bankfutura E-Finance Research - Budapest | 17/10/2012 | 4538 views | 3 comments

Is mobile NFC the future of the payments? Pros and cons

As Apple launched its iPhone5 without NFC, lots of us asked the question: is this just a commercial strategy from Apple, or they simply don’t believe in the future of NFC? Many researchers and analysts are desperately seeking an answer for this question, and I would like to put my bet now. Let’s start from the basics: NFC is a form of ... Tags: Online bankingGroup: Innovation in Financial Services

Mark Gerzso - Bankfutura E-Finance Research - Budapest | 16/07/2012 | 2308 views | 1 comment

Would you share your savings goal on Facebook?

Personal Finance Management is in the focus of most banks nowadays. However, if it comes to PFM most banks (and vendors) are at the very early phase of their learning curve, at least, in the continental Europe. Bankfutura E-Finance Research has recently published a new market research and study on the financial behavior of German customers. The rep... Tags: Online bankingGroup: Innovation in Financial Services

Mark Gerzso - Bankfutura E-Finance Research - Budapest | 25/04/2012 | 8558 views

Mobile banking trends in 2012

A recent study by Ericsson revealed 10 hot consumer trends for 2012. Although these are mainly general mobile trends, all of them do have a clear imprint in the financial services industry. In this post I sum up the Ericsson study and enhance their general trends with my interpretation for the financial services industry. Trend 1: Connectivity is ... Tags: Online banking, Mobile & onlineGroup: Online Banking

Mark Gerzso - Bankfutura E-Finance Research - Budapest | 20/03/2012 | 4579 views | 4 comments

Does PFM implementation have a ROI?

Personal Finance Management (PFM) is one of the hottest topics for banks today. Some of the banks are searching for the best vendor while others have already implemented PFM. Several banks are evaluating the returns from PFM implementation. Here, I would like to help them with some ideas how to quantify the return of a PFM implementation. Today it... Tags: Online bankingGroup: Innovation in Financial Services