A Finextra member 23 November, 2011, 03:26 0 likes

Fantastic effort - Keep up the great writings!

Bo Harald - Transmeri, Demos, Real Time Economy Program,MyData - Helsinki Region 23 November, 2011, 06:56 0 likes

Thank you John.

Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 23 November, 2011, 16:24 0 likes

@BoH: Wow, that's great! Over how many years has this happened? 

Bo Harald - Transmeri, Demos, Real Time Economy Program,MyData - Helsinki Region 23 November, 2011, 18:28 0 likes

Thank you Ketharam. I started - some  soon 3 years ago - still all reasons to be pleased.

A Finextra member 29 November, 2011, 02:46 0 likes

Good work. I would point out that it is also not audience size, but the quality of the audience & their influence. Finextra is a winner there.
I'm proud to see over 600k reads in my own blog stats.

Just to give you a little perspective, one of my tweets the other day reached +150K readers & another 180K. Consequently it would seem, social networking was solely responsible for a site I launched earlier in the year without fanfare or promotion quietly accumulating hits until we made an 'announcement'. Subsequently we had over 1 million hits between Oct1st & Nov 26.

It is important to actually deliver good content like Finextra does and make no mistake, social media can certainly get eyes on pages (& bums in squares, & Presidential candidates on the phone;)

Bo Harald - Transmeri, Demos, Real Time Economy Program,MyData - Helsinki Region 30 November, 2011, 15:32 0 likes

Thank you Dean. I have a long way to go to reach your reach with the tweets. I agree on the audience - and also have the pleasure of meeting people at conferences based on the posts.

The power of social media is immense. So soon we can phps say - if it does not fly on Facebook first - it will not break through elsewhere...

A Finextra member 02 December, 2011, 14:14 0 likes

Hi Bo, I'm not too sure about the fb reference being so important. One example I know closely has twitter & fb. The fb is an afterthought. A google search returns 284,000,000 results for the brand name, 3 months from launch. By comparison Barack Obama gets only 259,000,000. Data suggests it was not driven by fb.

The 'sub-brand', which has been the focus of the 3 month campaign, returns 896,000,000 results. These are 'brand names' which had to all intents never been heard of prior.

Winning with social media?

Bo Harald - Transmeri, Demos, Real Time Economy Program,MyData - Helsinki Region 05 December, 2011, 10:24 0 likes

Dean,

The FB reference is more related to launching netservices - like election aids and new e-commerce solutions meant for global markets.

BR

Bo